Buhari, Olawepo-Hashim as Nigeria’s online most engaging political leaders

Written by on August 3, 2021

In the race to find President Muhammadu Buhari’s successor ahead of the 2023 general election, politicians across all divides and regions are engaging the populace on social media to sell their candidature.

A new media, baseline research and communication outfit, Grand Plan, stated this in its new monthly social media engagement report.

The research and new media communication outfit, which spoke through its Executive Director Abdulrazaq Hamzat, said the monthly social media engagement ratings will help to monitor the activities of political leaders across the country.

Following the recent ban on Twitter, Nigerian politicians have become more active on Facebook as most of them have made the platform their preferred medium of communication with the populace.

While Facebook is the most popular social media platform in the world with over 2.8 billion users; it is also the most popular social media platform in Nigeria with over 65 per cent control.

And as the 2023 general election in Nigeria approaches and the search for President Muhammadu Buhari’s successor thickens, a businessman and former presidential candidate, Mr. Gbenga Olawepo-Hashim, has become most vocal and engaging political leader on cyberspace.

He has been discussing critical issues of statehood, economic development and national unity, while also proffering solutions on how to develop the country and keep it safe.

In a recent report released by Grand Plan, Olawepo-Hashim is rated as trailing President Muhammadu Buhari, who is completing his second term in office in 2023.

In the statistics quoted by Grand Plan, President Buhari maintains the top position with over 296,000+ engagement, followed by Olawepo-Hashim with 98,000+ engagement.

The data released on July 27, 2021 in Abuja by Grand Plan shows that other political figures and presidential hopefuls, like former Vice-President Atiku Abubakar recorded 53,000+ engagement and ex-Senate President Bukola Saraki recorded 48,000+engagement.

Grand Plan maintained that the data on each of the candidates was realistic because “Facebook represents the broad spectrum of voters who will vote in 2023”.


Managing Director of Grand Plan, Hamzat said: “Increasing engagements imply voters’ growing interest in the candidates while a decreasing result reflects voters’ apathy.”


Grand Plan noted that Olawepo-Hashim’s growing engagement is a measure of voters’ interest in him ahead of 2023, as he discusses policy issues that many consider important.


“At a time when the country is in need of real leaders, Olawepo-Hashim has stepped forward early enough with clarity of thought and serious governance proposals, putting his ideas forward to the Nigerian people for scrutiny,” Hamzat said.


The monthly social media rating of political figures by Grand Plan will be released in the last week of every month.

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